Our story begins in a small shop with a small team. With nothing but passion and a dream our brand was born.

Rosesbythepetal is a U.S American fashion brand owned, operated, and guided by a single woman.

Renowned for its embrace of feminine silhouettes infused with an effortless sense of sophistication and modesty, the brand weaves designer luxury into refined yet relaxed pieces that pay homage to our heritage in the state of Missouri.

At Rosesbythepetal, we seamlessly blend the sophistication of natural fibers with bold, contemporary designs, offering attire that effortlessly transitions between life's grand milestones and everyday moments, exuding both ease and style. Each creation is meticulously crafted, with an unwavering commitment to detail and longevity, ensuring its place as a timeless staple in your wardrobe, regardless of the season.

Esther Lupescu, the brand's Owner and Director, comes from a lineage of entrepreneurship, immersing herself in the industry from a early age. Taking leadership of Rosesbythepetal in 2020, Esther steered the brand through a significant evolution, elevating it to new heights through global expansion, redefining design and manufacturing processes, and nurturing an online presence that resonates with a diverse and inclusive community.